Product launch campaign for an original piece of digital couture designed by me.

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Challenging fashion's environmental impacts, the Chiroptera dress satisfies the need for new clothes, but doesn’t create fabric waste. 
 

The garment is thought to be worn virtually, on social media platforms, as NFT in the metaverse, and by avatars in games. It allows users to express themselves in gaming and digital environments.

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Self-initiated project.  / MANNEQUIN PHOTO: JANKO FERLIC